• Ebène, Plaines Wilhems, Mauritius
  • Sales & Marketing
  • Sector: Consulting Businesses
  • Published Date: 2021-12-13
  • Closing Date: 2021-12-31

We are hiring a Digital Marketing Officer.

Get your creative mind at work! You will work on a large variety of projects, getting the opportunity to be curious, develop unique campaigns and improve your skills along the way.

Duties

(a) Develop and manage digital brands and campaigns
(b) Creation of websites
(c) Oversee social media strategies
(d) Manage and maintain the organization’s website(s)
(e) Write and optimize content for the website(s) and social networking accounts such as Facebook, Twitter, Instagram and LinkedIn
(f) Track and analyze website(s) traffic flow and provide regular internal reports
(g) Attain key performance indicators such as reducing the website(s)’s bounce rate, increasing dwell time or improving conversation
(h) Continually work on Search Engine Optimization of the website(s)
(i) Fix any error or bug in digital content
(j) Edit and post videos, podcasts and audio content to online sites
(k) Arrange webinars and webcasts
(l) Create online adverts and oversee advert management, especially in terms of response
(m) Content drafting for email marketing campaigns, tweets, blogs, our website(s), etc.
(n ) Identify new trends in Digital Marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing.
(o) Analyze and report on the effectiveness of online campaigns
(p) Work on printed material to supplement online products
(q) Attend product launches and networking events
(r) Liaise and build relationships with key authorities for influence. You are expected to be the main point of contact for these authorities
(s) Proactively manage online platforms, e.g. Bitrix24, OpenCATS and other ones that could be introduced in the future
(t) Coach and train colleagues as and when required
(u) Any other cognate duties

Qualifications

N/A

Experience

Experience in digital marketing would be an advantage.

Skills

- Good mastery of Adobe photoshop and illustrator
- Be familiar with HTML and Laravel programming languages.

- Be familiar with social media management.

- Have a strong ‘can-do’ attitude.